BMGT 364 Project 2 (Week 4) – Organizational Culture And Structure

BMGT 364 Project 2 (Week 4) – Organizational Culture And Structure


I need help with the project below. I need A+! Unless you are 100% sure you can handle the project with all requirements, do not make an attempt to contact me.

I need the project by 4pm ET, April 12, Sunday .



In  this project, you will view a video and discuss the organizational  culture and organizational structure of the assigned organization.

Outcome Met by Completing This Assignment

  • organize human, physical, and financial resources for the effective and efficient attainment of organizational goals

How to Set Up the Paper

Create  a Word or Rich Text Format (RTF) document that is double-spaced using  12-point font.  The final product will be 3-4 pages in length excluding  the title page and reference page.  Write clearly and concisely.

Provide a title page with a title, your name, course and section number and the instructor’s name.


You  have been hired as an associate for a software company that offers  support solutions and customer service to more than 500 businesses in  the United States.  The company has recently started to experience  significant growth and will need to hire many new associate positions.   Your manager, Jack Nyugen, has asked you to help create a recruiting  video for the company that emphasizes the company as having a positive  corporate culture in which employees live the company’s core values and  like coming to work.  Jack provides you with a recruiting video for  Zendesk, a favorite company of his, and has asked you to view the video  to gain an understanding of the concepts, organizational culture and  organizational structure.  Jack knows the value of seeing is believing  but also knows the value in a person who is able to articulate what is  seen.

Jack has asked you to view the video on Zendesk:   (You may need to right click on the link and open in a new window.)
You  will write a report addressed to Jack and will use only the Zendesk  video and course materials.  If external sources are used, the  information will not be included in the grading.

Use the following headings and instructions to complete the project:


  • Write an Introduction paragraph. The  Introduction paragraph is the first paragraph of the paper and  describes to the reader the intent of the paper explaining the main  points covered in the paper using a thesis statement.  This intent  should be understood prior to reading the remainder of the paper so the  reader knows exactly what is being covered in the paper.

Organizational Culture

  • Discuss the seven dimensions of organizational culture
  • Describe  what ZenDesk’s organizational culture look like by presenting examples  for each dimension descriptor.  Use the specific facts from the video  and use the course material to support your description of ZenDesk’s  organizational culture.  This means you will use the video facts and  make connections to organizational culture as it relates to each  dimension descriptor.

Competitive Advantage

  • Discuss  how ZenDesk uses its corporate culture to create a competitive  advantage.  Make sure to correctly make connections between the video  information and the course materials.

Organizational Structure

  • Identify  and discuss ZenDesk’s organizational structure from what you see in the  video and use the course material to support your description of the  structure.  Make sure to use examples from the video.


  • Create a concluding paragraph.  The Conclusion summarizes the main topics discussed in the paper.
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